I realized that the best Web designs are boring by nature, because the goal of modern Web design is not a creative “message” like Print advertising or Art. Rather, it’s to create a (branded) software interface for dynamic Web content.

Some people get off on designing usable interfaces or spending hours on tiny icons, but to me that’s a sideshow. Something like designing a dashboard on a car rather than the car itself…

Coding, which you learn, is boring and you do reach critical mass with your knowledge, to the point where everything anyone can tell you is old hat. Design as interactive art is fluid, and in and of itself can never be boring. The only way that gets boring is if you run into your own creative limitations. Principals of design can be learned, typography, grids, the true white space, etc, generic principals that help you define your creativity. But they too can become old hat just as easily as coding if you’re not able innovate within yourself.

You are born with about as much creative juice as you’re going to get. I know and accept that no matter what I learn or do, I will never be as good as the best. But I can become better within my own limits, and I feel as if I am, I’ve never regressed when creating something new. Inch by inch and sometimes by a leap or a bound, but still, always within my limits. I guess it’s a question if your satisfied with the level of your own competency.